Tips & Strategy β€” Sep 2026

What Are Your Salary Expectations? How to Answer This Tricky Interview Question

Say a number too high and you look out of touch. Say one too low and you leave money on the table before you've even got the job. Here's the framework that gets it right, every time.

13min read
23 Sep2026
3-partR.A.R. framework
7mistakes to avoid

Why This Question Is a Trap

"What are your salary expectations?" is one of the few interview questions where the answer is genuinely a negotiation move, not a competency demonstration. Every other question on this site β€” behavioural, situational, motivational β€” rewards a well-structured, honest answer. This one rewards strategic ambiguity, and that trips people up because it feels dishonest to be vague when everything else in the interview has rewarded specificity.

The trap works in both directions. Quote a number that's too high relative to the role and band, and you risk being screened out before you've had the chance to demonstrate your value β€” recruiters rarely come back to negotiate down, they simply move to the next candidate. Quote a number that's too low, and even if you get the offer, you've anchored the entire negotiation at a figure below what the employer was willing to pay, and it is very difficult to claw that back once an offer letter has been issued.

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The person who answers first, loses leverage

In any negotiation, the party who names a number first gives the other party information they didn't have to give up. Recruiters know this, which is exactly why they ask the question early β€” often before you've even had a first interview. Your goal is not to avoid answering (refusing to engage looks evasive), but to answer in a way that protects your position while still being genuinely helpful to the hiring process.

It's worth understanding the recruiter's side of this too. Most graduate and early-careers roles at large employers β€” investment banks, the Big Four, tech firms β€” actually have very little room to negotiate, because salaries are set centrally by band and cohort. In those cases, the question is less of a negotiation and more of a screening check: they want to confirm you're not expecting significantly more than the role pays, and that you understand the market. Recognising which situation you're in changes how much weight to put on your answer.

Do Your Salary Research First

You cannot answer this question credibly without knowing the market rate for the role, seniority level, sector, and location you're applying for. Walking into an interview without this research is the single biggest reason candidates either freeze on this question or blurt out a number that's wildly off.

Where to find reliable salary data

SourceBest ForLimitation
Employer's own graduate careers pageLarge graduate schemes often publish a headline starting salary directlyRarely shows total package (bonus, benefits) or regional variation
Glassdoor / Indeed salary reportsSelf-reported ranges from real employees at named companiesSample sizes can be small; figures can be dated or unverified
LinkedIn Salary insightsAggregated data by job title, location and experience levelBroad job title matching can pull in unrelated roles
University careers service graduate outcomes dataSector-specific benchmarks for recent graduates from your courseOften lags by 1–2 recruitment cycles
Recruiters and current employees (network)The most current, most specific information you can getRequires an existing or newly built professional connection

Cross-reference at least three sources before settling on a range. If your sources disagree significantly, that's useful information too β€” it tells you the role or employer has wide pay variation, and you should lean toward the middle of the combined range rather than anchoring on the highest figure you found.

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Research total compensation, not just base salary

Graduate offers at large employers β€” particularly in finance, consulting, and tech β€” often include a signing bonus, a performance bonus, pension contribution, and benefits that can add meaningfully to the headline base salary. When you research "market rate", make sure you're comparing total compensation, not just the number in the job advert, or you may end up requesting a base salary that's actually higher than the role's full package because you didn't know a bonus existed.

For UK graduate schemes specifically, published market data broadly places non-London graduate starting salaries in the high-Β£20,000s to mid-Β£30,000s, and London-based graduate schemes β€” particularly in banking, law, and consulting β€” meaningfully higher, often into the Β£40,000s once signing bonuses are included. These are broad market ranges, not guarantees for any specific employer, and you should always verify against current, role-specific sources before relying on them.

The R.A.R. Framework

Use this three-part framework any time you're asked about salary expectations, whether on an application form, in a phone screen, or in a final-round interview.

StepWhat It MeansWhy It Works
R β€” ResearchGround your answer in real market data for this role, level, sector and location β€” never guessShows you're informed and commercially aware, not naive or greedy
A β€” Anchor with a rangeGive a realistic range (not a single figure) with your genuinely acceptable minimum near the bottomA range signals flexibility while still giving the recruiter something concrete to work with
R β€” Reaffirm fitClose by reaffirming that the role and the opportunity matter more to you than the numberKeeps the conversation focused on mutual fit rather than turning into a price negotiation this early

Example script

"Based on my research into similar graduate roles in [sector] at companies of this size in [location], I'd expect a package somewhere in the region of [Β£X–£Y], including any performance bonus. That said, I'm genuinely open to discussing this further β€” the fit with the team and the opportunity to develop in this role matter more to me than hitting an exact figure, so I'd welcome your view on where this role typically sits."

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Why a range beats a single number

A single figure invites a binary yes/no response and gives the recruiter no room to manoeuvre without you appearing to have "won" or "lost". A range achieves the same goal β€” giving them a workable number β€” while leaving room for the offer to land anywhere within it. Keep your range realistic and no more than 10–15% wide (for example Β£32,000–£36,000, not Β£28,000–£40,000), or it reads as unfocused rather than flexible.

What to Say Early in the Process

Many candidates are asked about salary expectations in a first screening call, sometimes before they've had a chance to properly understand the role. Answering too specifically at this stage can lock you in prematurely. The goal early on is to demonstrate that you've thought about it, without committing to a figure you might want to revise once you understand the full scope of the role.

Deflecting gracefully without evading the question

If you're asked before a first interview, it's reasonable to redirect briefly toward understanding the role first, provided you don't dodge the question entirely: "I'd like to understand a bit more about the scope of the role and what a typical progression path looks like before settling on a specific figure, but based on my research so far, I'd expect something in the region of [range] for a role at this level."

  • Never say "I don't know" or "whatever you think is fair." This is the single most common mistake β€” it signals you haven't researched the role and hands the recruiter total control of the negotiation with no anchor from your side at all.
  • Never refuse to give any number when directly pressed twice. A graceful deflection once is fine; refusing entirely after being asked again reads as evasive rather than strategic.
  • Do ask what the budgeted range for the role is, if appropriate. Many recruiters will share this if asked directly and professionally β€” it removes the guesswork entirely and is a completely normal question to ask in 2026's hiring market.
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Graduate schemes rarely negotiate at the application stage

If you're applying to a structured graduate scheme with a fixed cohort intake β€” most Big Four, banking, and large corporate schemes work this way β€” the salary is almost always fixed and published, and the "salary expectations" question at this stage is a screening check, not a genuine negotiation. Answering with a figure close to their published band is safer here than trying to anchor high, since there is no flexibility for them to move toward you.

Answering on Application Forms

Online application forms often force a numeric answer where a verbal deflection isn't possible. This requires a slightly different approach, since you can't add nuance or tone the way you can in conversation.

  • If the field accepts a range, use one. Enter your researched range directly (e.g. "Β£32,000–£36,000") rather than a single number, for the same reasons outlined in the R.A.R. framework above.
  • If the field forces a single number, use the midpoint of your researched range. Avoid round, low-effort numbers like exactly Β£30,000 or exactly Β£35,000 unless that genuinely is your researched figure β€” recruiters notice when a number looks guessed rather than researched.
  • If there's a free-text box, add a qualifying sentence. Something like: "Negotiable based on full package and role scope" gives you flexibility even within a form-based answer.
  • If the field is truly mandatory and offers no flexibility (a hard numeric-only field), enter a figure at the higher end of your realistic range. It's far easier to be talked down slightly from a well-researched, slightly ambitious figure than to be talked up from a conservative one β€” most application systems use this field as a filter, not a binding commitment.
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An application form figure is rarely the final word

Almost all employers treat the number entered on an application form as an initial data point, not a binding offer ceiling or floor. It gets revisited properly once you reach the offer stage, after they've assessed your full performance through the process. Don't over-agonise over the exact figure at this stage β€” get it into a sensible range and move on to preparing for the actual assessment stages, which matter far more to the outcome.

Employer-by-Employer Negotiability

How much room you actually have to negotiate varies enormously by employer type. Understanding this before you answer helps you calibrate how much weight to put on getting the exact figure right.

Employer TypeTypical NegotiabilityWhat This Means for Your Answer
Investment banks (Goldman Sachs, JP Morgan, Morgan Stanley)Low β€” base salaries are typically set by structured pay bands per analyst cohortFocus your answer on demonstrating market awareness rather than trying to negotiate upward; bonus structure is where real variation exists, and that's determined later by performance, not the interview
Big Four (PwC, Deloitte, EY, KPMG)Low β€” graduate scheme salaries are generally published and applied consistently across a cohortAnswer close to their published band figure if known; the question is largely a screening check at this stage
Large tech employers (Amazon, Microsoft)Moderate β€” base pay bands exist, but signing bonuses and stock components can have more flexibility, especially with a competing offerA well-researched range referencing total compensation (not just base) is well received; mentioning a competing offer, if genuine, can create real movement
Mid-size and smaller employersHigher β€” no rigid cohort-wide banding structure, decisions often made role-by-roleMore room to anchor toward the top of your researched range and to negotiate meaningfully at offer stage
Public sector / civil service schemesVery low β€” pay is typically set by fixed civil service grading structuresState the published band figure directly; there is generally no negotiation to be had

None of this is a reason to skip your own research or under-prepare for the question β€” even where negotiation room is minimal, giving a well-informed answer signals commercial awareness, which is itself a competency many of these employers are quietly assessing throughout the process.

7 Mistakes That Cost You Money

  • Mistake 1: Naming a number with no research behind it. Guessing signals a lack of commercial awareness and often lands well outside the realistic range in either direction.
  • Mistake 2: Saying "I don't have a number in mind." This hands the recruiter total control of the negotiation and can read as unprepared, even if your intention was to seem flexible.
  • Mistake 3: Anchoring on a single figure instead of a range. A single number creates a binary outcome; a range keeps the door open in both directions.
  • Mistake 4: Making the range too wide. A range like "Β£28,000 to Β£45,000" signals you have no real sense of the market and will likely be met with the bottom figure.
  • Mistake 5: Ignoring total compensation. Quoting a base salary figure without accounting for bonus, pension and benefits can make you look like you're asking for more than the role actually pays β€” or accidentally underselling a package that's already generous.
  • Mistake 6: Trying to negotiate hard before you have an offer. Negotiation leverage is highest after an offer has been made, when the employer has already decided they want you. Pushing hard on salary during initial screening, before any offer exists, can remove you from consideration entirely.
  • Mistake 7: Being inconsistent across different stages of the process. If you quote one range on the application form and a meaningfully different one at final interview, it damages your credibility. Keep your range consistent, updating it only if you've genuinely learned new information about the role's scope.

Frequently Asked Questions

Should I ever say "negotiable" with no figure at all?+
Only as a first response if you're asked very early in the process, before you understand the full scope of the role β€” and even then, follow it immediately with a researched range if pressed again. Saying "negotiable" and nothing else, repeatedly, across multiple stages of the process reads as evasive rather than strategic and can frustrate recruiters who need a workable figure to progress your application internally.
What if my expectations are genuinely higher than the role's typical range?+
Be honest, but frame it constructively rather than as an ultimatum: "Based on my research and experience, I'd typically look for [figure], though I understand graduate roles can be more structured β€” I'd be keen to understand the full package and progression path before ruling anything out." This keeps you in the process while being transparent, rather than either misleading the employer about your expectations or removing yourself prematurely over a headline base salary figure that may not reflect the full package.
Does naming a low figure make me look more hireable?+
No β€” and this is a common misconception. Naming a figure significantly below market rate doesn't typically improve your chances; most recruiters simply pay the number you quoted rather than the higher figure they had budgeted, meaning you've cost yourself money without improving your odds of an offer. A realistic, well-researched range serves you better than an artificially low one in almost every case.
Can I bring up salary before the employer does?+
It's generally better to let the employer raise it first, particularly earlier in the process β€” bringing it up unprompted in a first-round interview can come across as prioritising compensation over the role itself. The exception is once you have a genuine competing offer with a deadline; in that case, proactively and professionally flagging the timeline is reasonable and expected.
How is this different from salary negotiation after I get an offer?+
This question, asked during the interview process, is about setting expectations and passing an initial screening check β€” your leverage at this stage is limited because the employer hasn't yet decided they want you specifically. Negotiating an actual offer happens after you've been selected, when your leverage is at its highest. For the full process of negotiating once you have an offer in hand β€” including scripts for countering β€” see our dedicated Salary Negotiation guide.
Should my answer differ for a graduate scheme versus an experienced-hire role?+
Yes. Graduate schemes typically have fixed, published pay bands applied consistently across an entire cohort, so your answer should closely reflect their published figure and function mainly as a screening check. Experienced-hire roles usually have more individual negotiation room, so a well-justified range based on your specific experience and the market rate for the role carries more genuine weight in the final outcome.

Nail the Interview Stage Before You Get to Salary

The salary conversation only matters once you've made it through the assessment stages. Practise the aptitude tests employers actually use, then master the rest of the negotiation with our full salary guide.